Mary-Kate and Ashley Olsen’s Fashion Evolution From 1995 to Now


Ever since the Olsen twins became the it girls of the aughties, they soon became known for serving looks. Often hard to tell apart (despite actually being fraternal twins), Mary-Kate and Ashley started to use their style preferences as a point of differentiation. Mary-Kate—who is never afraid to take a risk—is known for pushing the envelope when it comes to fashion, and often wears bold colors, prints, and shapes without abandon. Ashley, on the other hand, prefers more classic pieces.

Since launching their clothing line, The Row, the twins have morphed into award-winning fashion designers and bohemian goddesses that are hailed for their signature style. Here, a look back at the Olsen twins’s fashion evolution, from past to present.

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